21 Feb 2008
“How to Pray the Rosary” Did you know that that little phrase gets searched 250+ times per day.
We like most people interested in Facebook and making money online always have to be testing something. I wanted to let everyone know we are creating an experiment off of some things I have previously learned through SEO training and such. Here are some of my results so far.
I took a PDF document that we give away for free on another of my websites and uploaded it to Scribd. If you didn’t know Scribd is a place where you can upload document that anyone can view. You don’t need special software like Adobe or Microsoft. It is really cool and so I figured I would try this little experiment.
To say the least, I was blown away by the results. I chose a term that gets 250+ searches each day and has 70000+ competitors for the exact match. After less then 24 hours I am ranking #15 for this keyword phrase and #13 for a similiar phrase with about 90 visitors per day.
I am continuing this experiment by trying to see if this blog post will help to push it up in the rankings. I am screen capturing the whole process so that you will be able to learn from it also. Once I have everything finished, then I will report my results in a video and a document.
25 Jan 2008
Yep, this is what is being discussed in one of the forums. If you haven’t been paying attention, fb made a big change to the items that are displayed on your profile box. They are now only showing the top 12 apps or the apps that you specify on your profile page. The profile page has been a great tool to help take your app viral.
You really need to read this forum to get the perspective of fb developers to see how they are cutting the legs out from developers who have helped to make their site so popular. We have started this conversation with one of our past clients so that fb can take notice of what they are doing to the people who are just getting into the apps marketplace.
The point I brought up is fb grew exponentially once they allowed developers to start creating their own apps. Now it seems like they want to gear things toward the mainstream app houses, and leave the little guy out. They need to remember that almost every mainstream app house was once small developers who helped to bring traffic to fb while growing their own apps.
24 Jan 2008
There is a good article in Financial times that looks at the amount of data that is being kept by Facebook and other social media properties. The article also makes many references to the Open Social ID, which is a very good idea from our perspective. It would be nice to be able to enter our profile information one time and then be able to go to any social media property that we would like and not have to reinput new information.
But this also brings up a good question about the amount of privacy that is kept when you use services such as Open Social ID. All of your data can be accessed once you sign up for any social media property. This could include some very private information such as birthdate, city, and family names.
I guess 2008 will be the year where this type of service either is welcomed into the masses or meets obstacles that stop it from flourishing. According to the article, Jeremiah Owyang, an analyst at Forrester Research says “This is the trend of 2008,”, so I guess we will have to wait and see what happens.
21 Jan 2008
We previously looked at Facebook advertising and will now continue the discussion with a real world example.
Let’s take a look at real world examples of this. As a computer user and tinkerer, I am always trying to learn about how to do different things with the internet and technology. If, for instance, I am trying to learn how to build my own webpages and I need to choose between a web host which offers me step-by-step help with setting up my host, figuring out HTML or drag-in-drop programs, assists with me buying a domain name and setting up a DNS or a company which says “We’ll hold your files, but you have to figure out the rest on your own”, who am I most likely to go with? In order for starting application, companies, service providers to begin attracting customers they have to go “above and beyond” the call of duty. Sure, a more experienced computer user might not want to get phone calls from the customer service reps of the company they’re using, because it’s a pain to deal with them and answer 20 questions when the computer user only wants to be left alone to create their masterpiece. However, those types of users are likely not interested in one’s application anyway because they can write their own and fine tune it to their own needs.
In order to advertise for one’s Facebook application, start with a small loyal base and let them do the work for you. Be available for the new comers and old, and remember that the human connection behind the Facebook application is going to get more followers than a killer application itself.
18 Jan 2008
We have decided to try to sell our apps on the Facebook Forums. We usually sell on Sitepoint, but this time we decided to try this.
Here is the links for the forums.
App For Sale - If I Were A Millionaire!